G-Star RAW

NY Raw Collection

The project

During the New York Fashion Week, the Dutch denim label G-Star RAW impressed with its Fall/Winter 09/10 collection. A rough and tough mix with elegantly cut clothing and snappy colour accents. Oversized pockets, bands and buckles give the collection an industrial look. Other distinctive style elements are the contrasting fabrics: extremely washed denim mixed with silk and cashmere. 


A successful rough-’n-tough mix with elegant cut clothing and snappy colour accents that Americans judge to be ‘not loud’ and therefore ‘so Dutch’.

— With this collection G-Star adds a luxurious touch to the natural rawness of denim. 

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