Graphic designer Martin Pyper was inspired by the name and history of the location of film production company Suikerdepôt (Sugar Depot). He composed a font made of sugar cubes which he placed on pink newspaper and then photographed. Using the font, company communications can be made for Suikerdepôt and its associated art gallery
With its low budget corporate identity project for film production company Suikerdepôt, Me Studio proves that corporate identity does not need a complicated underlying meaning to be original. Me Studio simply put sugar cubes on pink newsprint and took a picture of that. The style is a perfect match for the self-willed character of the company.