Design Bridge

Swinckels Volmaakt

The project

The shape of the bottle, the uncoloured glass, the label and the chic colour combinations combine to position this new beer at the top of the market.

Committee

A chic packaging for beer with a powerful and robust appearance produced by the angular neck of the bottle. The label on the neck of the bottle is transformed into a kind of banderole that is very skilfully positioned and increases the unicity. Attention is also given there also to a small detail: the perforation in the banderole is positioned in exactly the right place, so that the paper does not get into your mouth when drinking from the bottle. The chic appearance is enhanced further by the contrast of colours between the deep yellow beer and the black banderole.

— A chic packaging for beer with a powerful and robust appearance produced by the angular neck of the bottle.